Sports and Sponsorships: MLB Seeks Revenue Home Run
MLB reaches $125 million sponsorship deal with Capital One
Will marketers hit a home run or strike out with MLB's uniform ads? - RetailWire
MLB views the UK as a gateway to European growth, with eyes on Paris and Germany – NBC4 Washington
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Baseball Whiffs on Two Counts: Labor Peace and Speeding Up Games - Bloomberg
MLB 2022 Marketing Partnerships Report - SponsorUnited
The N.C.A.A. Wants More Money From TV. Maxing That Out Could Prove Tricky. - The New York Times
Fun with Numbers: A's Financials Shed Light on MLB Sponsorship Revenues - TicketManager
Labor deal now in hand, MLB looks to drive new revenue
MLB looks to Bryce Harper, Mike Trout, Aaron Judge to connect with fans – The Denver Post
FOS PM: MLB Bags $10.8B in Revenue - Front Office Sports
Private equity firms invest in MLB teams because of revenue - Los Angeles Times
MLB completes new sponsorship pact with Dairy Queen
